Description
Key Companies
SAP SE (Germany)
IBM Corporation (United States)
Salesforce.Com, Inc. (United States)
AT&T Inc. (United States)
Twitter Inc. (United States)
Oracle Corporation (United States)
Adobe Systems, Inc. (United States)
SAS Institute, Inc. (United States)
OpenMarket (United States)
Vibes Media, LLC (United States)
AdColony, Inc. (United States)
GroundTruth (United States)
Phonevalley (France)
Mobio Inc. (Russia)
Segmentation Covered
By Application
Product Advertising
Service Promotions
Others
By Enterprise Size
Large Enterprises
SMEs
By Industry Verticals
BFSI
Consumer Goods
Automotive
IT & Telecom
Government & Education
Retail & E-commerce
Others
By Component
Software
Services
By Service Type
Short Message Service (SMS)
Multimedia Messaging Service (MMS)
Push Notification
App-based Marketing
In-game Mobile Marketing
Quick Response (QR) Codes
Others
By Region
Asia-Pacific: China, Southeast Asia, India, Japan, Korea, Oceania
Europe : Germany, UK, France, Italy, Russia, Spain, Netherlands, Turkey, Switzerland
North America : United States, Canada, Mexico
Middle East & Africa : GCC, North Africa, South Africa
South America : Brazil, Argentina, Columbia, Chile, Peru
TABLE OF CONTENTS
Chapter 1 Global Mobile Marketing Market Overview
1.1 Introduction
1.2 Taxonomy
1.2.1 By Product Type & End User
1.2.2 By Region
1.3 Drivers for Mobile Marketing Market
1.4 Restraints for Mobile Marketing Market
1.5 Opportunities for Mobile Marketing Market
1.6 Trends for Mobile Marketing Market
1.7 COVID-19 Impact Assessment on Mobile Marketing Industry
1.8 Macro-economic Factors
1.9 Regulatory Framework
1.10 Pricing Analysis by Region, 2020
1.11 Opportunity Map Analysis
1.12 Opportunity Orbits
1.13 Market Investment Feasibility Index
1.14 PEST Analysis
1.15 PORTERS Five Force Analysis
1.16 Go to Market Strategy
1.17 Value Chain Analysis
1.18 Cost Structure Analysis
1.19 Regional Market Share and BPS Analysis
Chapter 2 Global Mobile Marketing Market Overview
2.1 Global Mobile Marketing Market by Product Type
2.1.1 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2029)
2.1.2 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by Product Type in 2019
2.1.3 Global Mobile Marketing Market Attractiveness Analysis by Product Type, (2013-2020)
2.2 Global Mobile Marketing Market by End User
2.2.1 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2029)
2.2.2 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by End User in 2019
2.2.3 Global Mobile Marketing Market Attractiveness Analysis by End User, (2013-2020)
2.3 Global Mobile Marketing Market by Region
2.3.1 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2029)
2.3.2 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by Region in 2019
2.3.3 Global Mobile Marketing Market Attractiveness Analysis by Region, (2013-2020)
2.4 Global Mobile Marketing Market Outlook (2013-2029)
2.4.1 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) (2013-2020)
2.4.2 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) (2021-2029)
2.5 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) by Regions
2.5.1 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2020)
2.5.2 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2021-2029)
2.6 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) by Product Type
2.6.1 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2020)
2.6.2 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2021-2029)
2.7 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) by End User
2.7.1 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2020)
2.7.2 Global Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2021-2029)
2.8 Global Mobile Marketing Market Y-o-Y Growth Rate Comparison (2014-2029)
2.8.1 Global Mobile Marketing Market Y-o-Y Growth Rate by Region
2.8.2 Global Mobile Marketing Market Y-o-Y Growth Rate by Product Type
2.8.3 Global Mobile Marketing Market Y-o-Y Growth Rate by End User
2.9 Global Mobile Marketing Market Share Comparison (2013-2029)
2.9.1 Global Mobile Marketing Market Share by Region
2.9.2 Global Mobile Marketing Market Share by Product Type
2.9.3 Global Mobile Marketing Market Share by End User
Chapter 3 North America Mobile Marketing Market Overview
3.1 North America Mobile Marketing Market by Product Type
3.1.1 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2029)
3.1.2 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by Product Type in 2019
3.1.3 North America Mobile Marketing Market Attractiveness Analysis by Product Type, (2013-2020)
3.2 North America Mobile Marketing Market by End User
3.2.1 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2029)
3.2.2 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by End User in 2019
3.2.3 North America Mobile Marketing Market Attractiveness Analysis by End User, (2013-2020)
3.3 North America Mobile Marketing Market by Region
3.3.1 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2029)
3.3.2 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by Region in 2019
3.3.3 North America Mobile Marketing Market Attractiveness Analysis by Region, (2013-2020)
3.4 North America Mobile Marketing Market Outlook (2013-2029)
3.4.1 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) (2013-2020)
3.4.2 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) (2021-2029)
3.5 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) by Regions
3.5.1 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2020)
3.5.2 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2021-2029)
3.6 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) by Product Type
3.6.1 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2020)
3.6.2 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2021-2029)
3.7 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) by End User
3.7.1 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2020)
3.7.2 North America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2021-2029)
3.8 North America Mobile Marketing Market Y-o-Y Growth Rate Comparison (2014-2029)
3.8.1 North America Mobile Marketing Market Y-o-Y Growth Rate by Region
3.8.2 North America Mobile Marketing Market Y-o-Y Growth Rate by Product Type
3.8.3 North America Mobile Marketing Market Y-o-Y Growth Rate by End User
3.9 North America Mobile Marketing Market Share Comparison (2013-2029)
3.9.1 North America Mobile Marketing Market Share by Region
3.9.2 North America Mobile Marketing Market Share by Product Type
3.9.3 North America Mobile Marketing Market Share by End User
Chapter 4 Europe Mobile Marketing Market Overview
4.1 Europe Mobile Marketing Market by Product Type
4.1.1 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2029)
4.1.2 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by Product Type in 2019
4.1.3 Europe Mobile Marketing Market Attractiveness Analysis by Product Type, (2013-2020)
4.2 Europe Mobile Marketing Market by End User
4.2.1 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2029)
4.2.2 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by End User in 2019
4.2.3 Europe Mobile Marketing Market Attractiveness Analysis by End User, (2013-2020)
4.3 Europe Mobile Marketing Market by Region
4.3.1 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2029)
4.3.2 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by Region in 2019
4.3.3 Europe Mobile Marketing Market Attractiveness Analysis by Region, (2013-2020)
4.4 Europe Mobile Marketing Market Outlook (2013-2029)
4.4.1 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) (2013-2020)
4.4.2 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) (2021-2029)
4.5 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) by Regions
4.5.1 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2020)
4.5.2 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2021-2029)
4.6 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) by Product Type
4.6.1 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2020)
4.6.2 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2021-2029)
4.7 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) by End User
4.7.1 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2020)
4.7.2 Europe Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2021-2029)
4.8 Europe Mobile Marketing Market Y-o-Y Growth Rate Comparison (2014-2029)
4.8.1 Europe Mobile Marketing Market Y-o-Y Growth Rate by Region
4.8.2 Europe Mobile Marketing Market Y-o-Y Growth Rate by Product Type
4.8.3 Europe Mobile Marketing Market Y-o-Y Growth Rate by End User
4.9 Europe Mobile Marketing Market Share Comparison (2013-2029)
4.9.1 Europe Mobile Marketing Market Share by Region
4.9.2 Europe Mobile Marketing Market Share by Product Type
4.9.3 Europe Mobile Marketing Market Share by End User
Chapter 5 Asia Pacific Mobile Marketing Market Overview
5.1 Asia Pacific Mobile Marketing Market by Product Type
5.1.1 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2029)
5.1.2 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by Product Type in 2019
5.1.3 Asia Pacific Mobile Marketing Market Attractiveness Analysis by Product Type, (2013-2020)
5.2 Asia Pacific Mobile Marketing Market by End User
5.2.1 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2029)
5.2.2 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by End User in 2019
5.2.3 Asia Pacific Mobile Marketing Market Attractiveness Analysis by End User, (2013-2020)
5.3 Asia Pacific Mobile Marketing Market by Region
5.3.1 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2029)
5.3.2 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by Region in 2019
5.3.3 Asia Pacific Mobile Marketing Market Attractiveness Analysis by Region, (2013-2020)
5.4 Asia Pacific Mobile Marketing Market Outlook (2013-2029)
5.4.1 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) (2013-2020)
5.4.2 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) (2021-2029)
5.5 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) by Regions
5.5.1 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2020)
5.5.2 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2021-2029)
5.6 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) by Product Type
5.6.1 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2020)
5.6.2 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2021-2029)
5.7 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) by End User
5.7.1 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2020)
5.7.2 Asia Pacific Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2021-2029)
5.8 Asia Pacific Mobile Marketing Market Y-o-Y Growth Rate Comparison (2014-2029)
5.8.1 Asia Pacific Mobile Marketing Market Y-o-Y Growth Rate by Region
5.8.2 Asia Pacific Mobile Marketing Market Y-o-Y Growth Rate by Product Type
5.8.3 Asia Pacific Mobile Marketing Market Y-o-Y Growth Rate by End User
5.9 Asia Pacific Mobile Marketing Market Share Comparison (2013-2029)
5.9.1 Asia Pacific Mobile Marketing Market Share by Region
5.9.2 Asia Pacific Mobile Marketing Market Share by Product Type
5.9.3 Asia Pacific Mobile Marketing Market Share by End User
Chapter 6 South America Mobile Marketing Market Overview
6.1 South America Mobile Marketing Market by Product Type
6.1.1 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2029)
6.1.2 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by Product Type in 2019
6.1.3 South America Mobile Marketing Market Attractiveness Analysis by Product Type, (2013-2020)
6.2 South America Mobile Marketing Market by End User
6.2.1 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2029)
6.2.2 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by End User in 2019
6.2.3 South America Mobile Marketing Market Attractiveness Analysis by End User, (2013-2020)
6.3 South America Mobile Marketing Market by Region
6.3.1 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2029)
6.3.2 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by Region in 2019
6.3.3 South America Mobile Marketing Market Attractiveness Analysis by Region, (2013-2020)
6.4 South America Mobile Marketing Market Outlook (2013-2029)
6.4.1 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) (2013-2020)
6.4.2 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) (2021-2029)
6.5 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) by Regions
6.5.1 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2020)
6.5.2 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2021-2029)
6.6 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) by Product Type
6.6.1 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2020)
6.6.2 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2021-2029)
6.7 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) by End User
6.7.1 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2020)
6.7.2 South America Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2021-2029)
6.8 South America Mobile Marketing Market Y-o-Y Growth Rate Comparison (2014-2029)
6.8.1 South America Mobile Marketing Market Y-o-Y Growth Rate by Region
6.8.2 South America Mobile Marketing Market Y-o-Y Growth Rate by Product Type
6.8.3 South America Mobile Marketing Market Y-o-Y Growth Rate by End User
6.9 South America Mobile Marketing Market Share Comparison 2013-2029
6.9.1 South America Mobile Marketing Market Share by Region
6.9.2 South America Mobile Marketing Market Share by Product Type
6.9.3 South America Mobile Marketing Market Share by End User
Chapter 7 MEA Mobile Marketing Market Overview
7.1 MEA Mobile Marketing Market by Product Type
7.1.1 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2029)
7.1.2 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by Product Type in 2019
7.1.3 MEA Mobile Marketing Market Attractiveness Analysis by Product Type, (2013-2020)
7.2 MEA Mobile Marketing Market by End User
7.2.1 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2029)
7.2.2 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by End User in 2019
7.2.3 MEA Mobile Marketing Market Attractiveness Analysis by End User, (2013-2020)
7.3 MEA Mobile Marketing Market by Region
7.3.1 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2029)
7.3.2 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) Market Share by Region in 2019
7.3.3 MEA Mobile Marketing Market Attractiveness Analysis by Region, (2013-2020)
7.4 MEA Mobile Marketing Market Outlook (2013-2029)
7.4.1 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) (2013-2020)
7.4.2 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) (2021-2029)
7.5 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) by Regions
7.5.1 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2020)
7.5.2 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Region (2021-2029)
7.6 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) by Product Type
7.6.1 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2020)
7.6.2 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2021-2029)
7.7 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) by End User
7.7.1 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2020)
7.7.2 MEA Mobile Marketing Market Value (US$ Mn) and Volume (Units) Comparison by End User (2021-2029)
7.8 MEA Mobile Marketing Market Y-o-Y Growth Rate Comparison (2014-2029)
7.8.1 MEA Mobile Marketing Market Y-o-Y Growth Rate by Region
7.8.2 MEA Mobile Marketing Market Y-o-Y Growth Rate by Product Type
7.8.3 MEA Mobile Marketing Market Y-o-Y Growth Rate by End User
7.9 MEA Mobile Marketing Market Share Comparison (2013-2029)
7.9.1 MEA Mobile Marketing Market Share by Region
7.9.2 MEA Mobile Marketing Market Share by Product Type
7.9.3 MEA Mobile Marketing Market Share by End User
Chapter 8 Global Mobile Marketing Market Company Profiles
8.1 Market Competition Scenario Analysis, By Company
8.2 Competitor Landscape
8.3 Company Share Analysis
8.4 Company Profiles
8.4.1 Company
8.4.1.1 Company Overview
8.4.1.2 Business Description
8.4.1.3 Product Portfolio
8.4.1.4 Key Financials
8.4.1.5 Key Developments
8.4.1.6 SWOT Analysis
Companies Included:
SAP SE (Germany)
IBM Corporation (United States)
Salesforce.Com, Inc. (United States)
AT&T Inc. (United States)
Twitter Inc. (United States)
Oracle Corporation (United States)
Adobe Systems, Inc. (United States)
SAS Institute, Inc. (United States)
OpenMarket (United States)
Vibes Media, LLC (United States)
AdColony, Inc. (United States)
GroundTruth (United States)
Phonevalley (France)
Mobio Inc. (Russia)
Chapter 9 Methodology and Data Source
9.1 Research Approach/ Methodology
9.2 Market Size Estimation
9.3 Market Breakdown and Data Triangulation
9.4 Data Source
9.4.1 Secondary Sources
9.4.2 Primary Sources