Description
Key Companies
Adoppler LLC (Belarus)
Criteo (France)
NextRoll, Inc. (United States)
Google LLC (United States)
MediaMath, Inc. (United States)
Adobe (United States)
AppNexus (United States)
The Trade Desk (United States)
InMobi (India)
Amobee, Inc. (United States)
Adform (Denmark)
IgnitionOne
Kenshoo
Quantcast
Centro
Xaxis
Sizmek
FlashTalking
Visto
Segmentation Covered
By Application
Affiliate Marketing
Search Advertising
Social Media Marketing
Email Marketing
Content Marketing
Website/Landing Page
Paid Display
Search Engine Optimization
Others
By Enterprise Size
Small & Medium Enterprises
Large Enterprises
By Industry Verticals
BFSI
Retail
IT & Telecom
Media & Entertainment
Automotive & Transportation
Government
Others
By Deployment
On-Premise
Cloud-based
By Region
Asia-Pacific: China, Southeast Asia, India, Japan, Korea, Oceania
Europe : Germany, UK, France, Italy, Russia, Spain, Netherlands, Turkey, Switzerland
North America : United States, Canada, Mexico
Middle East & Africa : GCC, North Africa, South Africa
South America : Brazil, Argentina, Columbia, Chile, Peru
TABLE OF CONTENTS
Chapter 1 Global Ad Tech Software Market Overview
1.1 Introduction
1.2 Taxonomy
1.2.1 By Product Type & End User
1.2.2 By Region
1.3 Drivers for Ad Tech Software Market
1.4 Restraints for Ad Tech Software Market
1.5 Opportunities for Ad Tech Software Market
1.6 Trends for Ad Tech Software Market
1.7 COVID-19 Impact Assessment on Ad Tech Software Industry
1.8 Macro-economic Factors
1.9 Regulatory Framework
1.10 Pricing Analysis by Region, 2020
1.11 Opportunity Map Analysis
1.12 Opportunity Orbits
1.13 Market Investment Feasibility Index
1.14 PEST Analysis
1.15 PORTERS Five Force Analysis
1.16 Go to Market Strategy
1.17 Value Chain Analysis
1.18 Cost Structure Analysis
1.19 Regional Market Share and BPS Analysis
Chapter 2 Global Ad Tech Software Market Overview
2.1 Global Ad Tech Software Market by Product Type
2.1.1 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2029)
2.1.2 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by Product Type in 2019
2.1.3 Global Ad Tech Software Market Attractiveness Analysis by Product Type, (2013-2020)
2.2 Global Ad Tech Software Market by End User
2.2.1 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2029)
2.2.2 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by End User in 2019
2.2.3 Global Ad Tech Software Market Attractiveness Analysis by End User, (2013-2020)
2.3 Global Ad Tech Software Market by Region
2.3.1 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2029)
2.3.2 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by Region in 2019
2.3.3 Global Ad Tech Software Market Attractiveness Analysis by Region, (2013-2020)
2.4 Global Ad Tech Software Market Outlook (2013-2029)
2.4.1 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) (2013-2020)
2.4.2 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) (2021-2029)
2.5 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) by Regions
2.5.1 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2020)
2.5.2 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2021-2029)
2.6 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) by Product Type
2.6.1 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2020)
2.6.2 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2021-2029)
2.7 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) by End User
2.7.1 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2020)
2.7.2 Global Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2021-2029)
2.8 Global Ad Tech Software Market Y-o-Y Growth Rate Comparison (2014-2029)
2.8.1 Global Ad Tech Software Market Y-o-Y Growth Rate by Region
2.8.2 Global Ad Tech Software Market Y-o-Y Growth Rate by Product Type
2.8.3 Global Ad Tech Software Market Y-o-Y Growth Rate by End User
2.9 Global Ad Tech Software Market Share Comparison (2013-2029)
2.9.1 Global Ad Tech Software Market Share by Region
2.9.2 Global Ad Tech Software Market Share by Product Type
2.9.3 Global Ad Tech Software Market Share by End User
Chapter 3 North America Ad Tech Software Market Overview
3.1 North America Ad Tech Software Market by Product Type
3.1.1 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2029)
3.1.2 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by Product Type in 2019
3.1.3 North America Ad Tech Software Market Attractiveness Analysis by Product Type, (2013-2020)
3.2 North America Ad Tech Software Market by End User
3.2.1 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2029)
3.2.2 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by End User in 2019
3.2.3 North America Ad Tech Software Market Attractiveness Analysis by End User, (2013-2020)
3.3 North America Ad Tech Software Market by Region
3.3.1 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2029)
3.3.2 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by Region in 2019
3.3.3 North America Ad Tech Software Market Attractiveness Analysis by Region, (2013-2020)
3.4 North America Ad Tech Software Market Outlook (2013-2029)
3.4.1 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) (2013-2020)
3.4.2 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) (2021-2029)
3.5 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) by Regions
3.5.1 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2020)
3.5.2 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2021-2029)
3.6 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) by Product Type
3.6.1 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2020)
3.6.2 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2021-2029)
3.7 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) by End User
3.7.1 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2020)
3.7.2 North America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2021-2029)
3.8 North America Ad Tech Software Market Y-o-Y Growth Rate Comparison (2014-2029)
3.8.1 North America Ad Tech Software Market Y-o-Y Growth Rate by Region
3.8.2 North America Ad Tech Software Market Y-o-Y Growth Rate by Product Type
3.8.3 North America Ad Tech Software Market Y-o-Y Growth Rate by End User
3.9 North America Ad Tech Software Market Share Comparison (2013-2029)
3.9.1 North America Ad Tech Software Market Share by Region
3.9.2 North America Ad Tech Software Market Share by Product Type
3.9.3 North America Ad Tech Software Market Share by End User
Chapter 4 Europe Ad Tech Software Market Overview
4.1 Europe Ad Tech Software Market by Product Type
4.1.1 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2029)
4.1.2 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by Product Type in 2019
4.1.3 Europe Ad Tech Software Market Attractiveness Analysis by Product Type, (2013-2020)
4.2 Europe Ad Tech Software Market by End User
4.2.1 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2029)
4.2.2 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by End User in 2019
4.2.3 Europe Ad Tech Software Market Attractiveness Analysis by End User, (2013-2020)
4.3 Europe Ad Tech Software Market by Region
4.3.1 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2029)
4.3.2 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by Region in 2019
4.3.3 Europe Ad Tech Software Market Attractiveness Analysis by Region, (2013-2020)
4.4 Europe Ad Tech Software Market Outlook (2013-2029)
4.4.1 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) (2013-2020)
4.4.2 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) (2021-2029)
4.5 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) by Regions
4.5.1 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2020)
4.5.2 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2021-2029)
4.6 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) by Product Type
4.6.1 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2020)
4.6.2 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2021-2029)
4.7 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) by End User
4.7.1 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2020)
4.7.2 Europe Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2021-2029)
4.8 Europe Ad Tech Software Market Y-o-Y Growth Rate Comparison (2014-2029)
4.8.1 Europe Ad Tech Software Market Y-o-Y Growth Rate by Region
4.8.2 Europe Ad Tech Software Market Y-o-Y Growth Rate by Product Type
4.8.3 Europe Ad Tech Software Market Y-o-Y Growth Rate by End User
4.9 Europe Ad Tech Software Market Share Comparison (2013-2029)
4.9.1 Europe Ad Tech Software Market Share by Region
4.9.2 Europe Ad Tech Software Market Share by Product Type
4.9.3 Europe Ad Tech Software Market Share by End User
Chapter 5 Asia Pacific Ad Tech Software Market Overview
5.1 Asia Pacific Ad Tech Software Market by Product Type
5.1.1 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2029)
5.1.2 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by Product Type in 2019
5.1.3 Asia Pacific Ad Tech Software Market Attractiveness Analysis by Product Type, (2013-2020)
5.2 Asia Pacific Ad Tech Software Market by End User
5.2.1 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2029)
5.2.2 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by End User in 2019
5.2.3 Asia Pacific Ad Tech Software Market Attractiveness Analysis by End User, (2013-2020)
5.3 Asia Pacific Ad Tech Software Market by Region
5.3.1 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2029)
5.3.2 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by Region in 2019
5.3.3 Asia Pacific Ad Tech Software Market Attractiveness Analysis by Region, (2013-2020)
5.4 Asia Pacific Ad Tech Software Market Outlook (2013-2029)
5.4.1 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) (2013-2020)
5.4.2 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) (2021-2029)
5.5 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) by Regions
5.5.1 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2020)
5.5.2 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2021-2029)
5.6 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) by Product Type
5.6.1 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2020)
5.6.2 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2021-2029)
5.7 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) by End User
5.7.1 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2020)
5.7.2 Asia Pacific Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2021-2029)
5.8 Asia Pacific Ad Tech Software Market Y-o-Y Growth Rate Comparison (2014-2029)
5.8.1 Asia Pacific Ad Tech Software Market Y-o-Y Growth Rate by Region
5.8.2 Asia Pacific Ad Tech Software Market Y-o-Y Growth Rate by Product Type
5.8.3 Asia Pacific Ad Tech Software Market Y-o-Y Growth Rate by End User
5.9 Asia Pacific Ad Tech Software Market Share Comparison (2013-2029)
5.9.1 Asia Pacific Ad Tech Software Market Share by Region
5.9.2 Asia Pacific Ad Tech Software Market Share by Product Type
5.9.3 Asia Pacific Ad Tech Software Market Share by End User
Chapter 6 South America Ad Tech Software Market Overview
6.1 South America Ad Tech Software Market by Product Type
6.1.1 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2029)
6.1.2 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by Product Type in 2019
6.1.3 South America Ad Tech Software Market Attractiveness Analysis by Product Type, (2013-2020)
6.2 South America Ad Tech Software Market by End User
6.2.1 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2029)
6.2.2 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by End User in 2019
6.2.3 South America Ad Tech Software Market Attractiveness Analysis by End User, (2013-2020)
6.3 South America Ad Tech Software Market by Region
6.3.1 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2029)
6.3.2 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by Region in 2019
6.3.3 South America Ad Tech Software Market Attractiveness Analysis by Region, (2013-2020)
6.4 South America Ad Tech Software Market Outlook (2013-2029)
6.4.1 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) (2013-2020)
6.4.2 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) (2021-2029)
6.5 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) by Regions
6.5.1 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2020)
6.5.2 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2021-2029)
6.6 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) by Product Type
6.6.1 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2020)
6.6.2 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2021-2029)
6.7 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) by End User
6.7.1 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2020)
6.7.2 South America Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2021-2029)
6.8 South America Ad Tech Software Market Y-o-Y Growth Rate Comparison (2014-2029)
6.8.1 South America Ad Tech Software Market Y-o-Y Growth Rate by Region
6.8.2 South America Ad Tech Software Market Y-o-Y Growth Rate by Product Type
6.8.3 South America Ad Tech Software Market Y-o-Y Growth Rate by End User
6.9 South America Ad Tech Software Market Share Comparison 2013-2029
6.9.1 South America Ad Tech Software Market Share by Region
6.9.2 South America Ad Tech Software Market Share by Product Type
6.9.3 South America Ad Tech Software Market Share by End User
Chapter 7 MEA Ad Tech Software Market Overview
7.1 MEA Ad Tech Software Market by Product Type
7.1.1 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2029)
7.1.2 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by Product Type in 2019
7.1.3 MEA Ad Tech Software Market Attractiveness Analysis by Product Type, (2013-2020)
7.2 MEA Ad Tech Software Market by End User
7.2.1 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2029)
7.2.2 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by End User in 2019
7.2.3 MEA Ad Tech Software Market Attractiveness Analysis by End User, (2013-2020)
7.3 MEA Ad Tech Software Market by Region
7.3.1 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2029)
7.3.2 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) Market Share by Region in 2019
7.3.3 MEA Ad Tech Software Market Attractiveness Analysis by Region, (2013-2020)
7.4 MEA Ad Tech Software Market Outlook (2013-2029)
7.4.1 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) (2013-2020)
7.4.2 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) (2021-2029)
7.5 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) by Regions
7.5.1 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2013-2020)
7.5.2 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Region (2021-2029)
7.6 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) by Product Type
7.6.1 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2013-2020)
7.6.2 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by Product Type (2021-2029)
7.7 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) by End User
7.7.1 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2013-2020)
7.7.2 MEA Ad Tech Software Market Value (US$ Mn) and Volume (Units) Comparison by End User (2021-2029)
7.8 MEA Ad Tech Software Market Y-o-Y Growth Rate Comparison (2014-2029)
7.8.1 MEA Ad Tech Software Market Y-o-Y Growth Rate by Region
7.8.2 MEA Ad Tech Software Market Y-o-Y Growth Rate by Product Type
7.8.3 MEA Ad Tech Software Market Y-o-Y Growth Rate by End User
7.9 MEA Ad Tech Software Market Share Comparison (2013-2029)
7.9.1 MEA Ad Tech Software Market Share by Region
7.9.2 MEA Ad Tech Software Market Share by Product Type
7.9.3 MEA Ad Tech Software Market Share by End User
Chapter 8 Global Ad Tech Software Market Company Profiles
8.1 Market Competition Scenario Analysis, By Company
8.2 Competitor Landscape
8.3 Company Share Analysis
8.4 Company Profiles
8.4.1 Company
8.4.1.1 Company Overview
8.4.1.2 Business Description
8.4.1.3 Product Portfolio
8.4.1.4 Key Financials
8.4.1.5 Key Developments
8.4.1.6 SWOT Analysis
Companies Included:
Adoppler LLC (Belarus)
Criteo (France)
NextRoll, Inc. (United States)
Google LLC (United States)
MediaMath, Inc. (United States)
Adobe (United States)
AppNexus (United States)
The Trade Desk (United States)
InMobi (India)
Amobee, Inc. (United States)
Adform (Denmark)
IgnitionOne
Kenshoo
Quantcast
Centro
Xaxis
Sizmek
FlashTalking
Visto
Chapter 9 Methodology and Data Source
9.1 Research Approach/ Methodology
9.2 Market Size Estimation
9.3 Market Breakdown and Data Triangulation
9.4 Data Source
9.4.1 Secondary Sources
9.4.2 Primary Sources